was launched in India at a price of 3.49 - 5.29 Lakh (ex-Delhi).
• 1.4 Diesel's proven driveability and fuel efficiency. No turbolag
• Both of the engines in the Figo are lacking in outright performance. Neither engine can exploit the car's dynamics
• No true top-end variant (tilt adjustable steering, rear power windows, MID etc.)
• Average backseat legroom. Not in the league of, say, an Indica Vista
• Standard warranty = 2 years / 100,000 kms.
• Interestingly, Ford will give Figo customers the option of a 5 year
extended service plan. It will cover all consumables & labour for 60
months / 100,000 kms. Branded as the “Ford Scheduled Service Plan”.
Note that this plan does not cover wear & tear items (clutch, brake
pads), tyres or mechanical / electrical failures.
• Ford’s absence from the Auto Expo (Mid-January 2010) is inexplicable. I
mean, what better opportunity to showcase your new small car to the
masses in person?
• Service interval = 10,000 kms.
• Fuel tank capacity = 45 liters. Low fuel indicator goes on when distance to empty is less than 80 kms.
• Kerb weights : 1040 (Petrol) and 1090 (Diesel).
• Light controls, chuckable nature and good low end response (either
engine) makes the Figo well suited to the city. Turning radius = 4.9
meters.
• Ford claims that the petrol fuel filter has a life of 60,000 kms (same
for diesel is 30,000 kms). Timing belt change at 1,20,000 kms. Engine
coolant life is 1,00,000 kms. Factory fill transmission oil will last
the lifetime of the vehicle.
• Doors lock automatically once the speedo crosses 7 kph.
• Under an emergency braking condition (at 60 mph / 96 kph and above),
the parking lights will automatically start blinking to warn traffic at
the back.
• Lane change indicators are useful, especially on the expressway /
highway. Simply tap the indicator stalk and the turn indicator blinks 3 -
4 times only. No need to push the indicator back into place after
completing your lane change manoeuvre.
• Ford has
111 dealers spanning India at the moment. This number has increased by
about a third in the recent past. 7 more expected soon.
• Pricing strategy has become even more important after Chevy set the
cat amongst the pigeons with the Beat’s VFM price tag! Note to Ford :
Price it right from day one. Don’t go the Escort / Fiesta way where you
start high, then massively discount, bring in special editions one after
another and dilute the brand.
• Reason for the chiller air-conditioner = A 154 cc compressor (some
hatches use 80 – 90 cc compressors). I did feel that the diesel’s
air-conditioner is punchier than the petrols.
• Low stance may make ingress / egress inconvenient to the elderly (relative to tallboy hatchbacks).
• Like most other European cars, the front seats have a long travel range. Useful.
• 1.4 TDCi = completely take your foot off the accelerator in 3rd gear,
and the car will chug along happily at 22 kph. Slot the car in 4th gear
at 40 kph and it still doesn’t labour. No vibrations at all.
• Even though the interiors are all black, it’s certainly not as gloomy
as the Beat. Reason? The generous glass area. Even at the back, you have
the large windows as well as the quarter glasses bringing light in.
• If it matters, you can wheel spin away to glory in the 1.2. We tried
• Ford equips the Figo with starter crank protection. When the engine is running, the key will not move further.
• Official ARAI fuel efficiency numbers are 15.6 kpl (petrol) and 20.0 kpl (diesel).
• The same team that worked on the Fiesta 1.6S and Ikon Diesel has been in charge of the Figo.
• Control stalks (wiper, turn indicator) don’t have a satisfactory feel. Their operation is more rubbery than positive.
• Ford’s pumped $500 million into the Chennai plant and has expanded
capacity to 200,000 units per year. It’s all about the numbers really.
The upgraded Chennai plant will also serve as an export hub to serve the
needs of Asia-Pacific & Africa.
• The Figo starts with a 75% (approximate) level of localisation.
• If you shut both the center air-con vents, irrespective of whether the
side vents are open or not, they make a whistling sound.
• It’s been a long time coming, and no better opportunity Ford. With
your hatch now running a 1.4 liter diesel, time to upgrade the Fiesta
diesel to a 1.6? Or will it happen only when the all new Fiesta arrives
in India (expected toward the end of 2010).
• The 1.4 TDCi engine weighs only 98 kilos.
• All gauges are backlight in red colour.
• Bluetooth pairing with your cell phone. Can redial, read your phone book and recent calls.
• Where’s the Automatic transmission, Ford? Explore that USP. There
is a ready market for automatic hatchbacks, especially those powered by a diesel engine.
• When I saw the dash colour, I went “What was Ford thinking”? You’d
actually have to try to choose a worse colour. The negative impact is 3X
when matched to the green exterior shade. Absolute Gujju (Note, I am a
Gujarati myself). A single positive of the clay red dash is that there
is no dashboard reflection.
• The 1.4 TDCi Figo does everything that you would expect of a B segment
diesel hatch. The steering & mature road behaviour are a bonus.
Importantly, the Figo diesel does not have any single major flaw. The
1.2L is less impressive, for obvious reasons.